Seven Deadly Sins
Packaging
Identity
Illustration
Packaging Identity Illustration
The Seven Deadly Sins packaging design explores the visual identity of the seven sins and how they would be used in conjunction with plant imagery and tea packaging. Each sin was assigned to a plant, based on the visual characteristics, and characteristics of how they are cared for and how they act. The final three logos were assigned to a tea that targeted a certain feeling or emotion that relates to the sin. These were all combined into a package design for a tea company with three different types of packages to show the variety in sizes and products.